Heard on the Web: Free, Electronic Bequest-Potential Calculator Unveiled
Summary
Smart fundraising professionals, such as Michael J. Rosen, CFRE, realize the value of understanding their nonprofit organization's planned giving potential. Unfortunately, it has not always been easy to quantify that potential, until now.
Charities that do not have a planned giving program will want to know how much money their organization can raise through such a program before they decide whether a budget investment would be worthwhile.
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